The human eye can see 7,000,000 colors. Yes! And every color speaks of a very interesting story. Certain colors and color relationships can be eye irritants, cause headaches, and wreak havoc with human vision. Other colors and color combinations are soothing and instill happiness.
It’s important to understand your users and what they relate with a particular color. Here are a handpick of new very interesting color facts you wouldn’t want to miss -
- Who among COLORS in the “most popular”?
Yes you guessed it right! BLUE is the most popular color in the world. According to a survey, 40% of the world’s population loves the color BLUE. The next favorite color is purple - 14%.
- Men and women see the world differently
SHE sees crimson, burgundy, and tomato red while HE sees red. Women are better at differentiating between close range of colors while men are not! Why so?
- Because the gene that allows us to see the red color, sits on the X chromosome. Women have two X chromosomes and so two copies of this gene unlike men. This gene aids women to look at the red-orange color spectrum.
- The hunger developing combination
May be you haven’t guessed it yet. May be you wouldn’t be quite convinced even after I name it - Red and Yellow!
But you cannot suppress your hunger urge after you see this-
Convinced now? No wonder food chain giants have used red and yellow to initiate the hunger in us! Researchers says that red and yellow are the most appetizing colors.
On the other hand, the color blue is the least appetizing color. Try noticing food logos blue in color.
- Colors affect the depth of perception
We perceive warm colors as being closer to us while cool colors as farther. Same also with lighter colors being near and darker colors being farther.
- Yellow causes dizziness
Bright yellow is considered to be the most irritating color if used alone. (I completely agree, and I am sure most of you would!) Using yellow extensively should be avoided as it can cause nausea.
None the less, yellow is a positive color that resembles light, yellow makes people cheerful and communicative because it has a purifying and positive effect on both the mind and body.
“ Some pretty interesting color facts.“
Hope these super interesting facts about color help you in filling colors to your designs. Do let me know if you know of other interesting color related facts that could effect designing for users. Drop a mail at monika[at]canvasflip.com or leave a comment below.